Thursday, August 25, 2011

Custom Real Estate Websites

Did you know?...  Over 80% of all home buyers begin their fact-finding using an MLS or IDX property search on a real estate website. 

Those involved in Real Estate must certainly be aware of the rapidly changing environment around them.  The  buying and selling processes have completely evolved due to the increased use of computers and handheld devices.  Those brokers and agents that are embracing and utilizing the new technology seem to be thriving and loving their jobs.  The flip side is predictably true as well... those determined to resist change seem to be grumpy and not happy with much of anything.  Could just be my observation, but there is a lot of truth to it.

We are embracing and even developing new technologies almost on a daily basis at Hale Multimedia.  1) because things change that fast and 2) it's our job to stay on top of things.

One of our most recent developments was the creation of our Real Estate Marketing Division to be spearheaded by Mr. Robert Jones of Gering.  Robert brings years of direct sales and customer service skills to the company and is a welcome addition to the family at Hale Multimedia.  His office is located in Suite 5 of 2013 Broadway in Scottsbluff.

Our Custom Real Estate Website Division focuses on assisting Real Estate Agents and Brokers with Full Custom IDX Integration.  Most Agencies subscribe to, or utilize the MLS system through IDX but are only given the generic 'smart framing' instructions.  This free, cookie cutter method offers very little customization and ends up being the norm on most real estate websites.  We agree that it's very frustrating to both buyers and sellers.  If you want true IDX Customization, then you must either learn to integrate it yourself or hire a professional website design and programming firm (preferably ours).

"To have an effective website, your property listings must be easy to find and your search easy to use."

For more information and pricing, visit www.CustomRealEstateWebsites.net




1 comment:

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